Learn to double your income without raising your prices or working more hours! Increase your income by following the practical and proven strategies of our dynamic two disc audio program.
By Jenny Hogan
You know your retail sales really add to your bottom line, but do you really understand how they impact your profitability?
According to Lauren Gartland, founder of the salon business coaching company Inspiring Champions, service sales average a 4-percent profit, while retail sales represent a staggering 24-percent profit And, retail does it without the personnel management headaches.
In this first in a series of information-packed podcasts, Gartland illustrates what successful retail sales can really mean to a salon and offers advice on how to select a product company that serves as a retail partner and how to get the most from your sales consultant
EDITORIAL NOTE:
Inspiring Champions is a business and coaching company offering live training camps, coaching and mentoring services, webinars, audio tapes and educational resources. For more information call 800-496-9305 or visit www.InspiringChampions.com.
Jenny Hogan is the Media Director at Marketing Solutions, Inc., a full-service marketing, advertising and PR agency specializing in the professional beauty business. For more information, contact 703-359-6000, visit www.MktgSols.com or send an email to MktgSols@MktgSols.com.